Facebook Developer Consolidation: Marketing Outfit Betapond Buys UK?s iPlatform For Engineering Muscle

As Facebook continues to mature as a platform, the companies working on it are scaling up to meet the challenge of catching attention on a social network now pushing 1 billion users. In the latest development, the UK-based Facebook app developer iPlatform has been acquired by Betapond, as the Ireland-based Facebook marketer looks to beef up its engineering muscle and extend further into the advertising hotbed of London.?Financial terms of the deal were not disclosed.

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